Potential Partners Checklist

What we would like to know about a potential new partner

Key Facts & Figures

Company size, brand reputation, market presence, etc.

Product

Category, competitive intensity, performance in other markets, unique selling points, type of innovation, product description, shelf life, etc.

Place

Consumer & shopper profiles, target channels, market research data (market audit).

Price

Pricing strategy.

Promotion

Marketing & Trade Marketing investment plans, digital & social media strategies.

Supplier & Distributor Relationship

Potential revenue and margin, possible existing sales in the country, potential launch difficulties, concurrent growth possibilities, 3-year plan.

Contact Us

ELGEKA

81 Xenodochoipallilon str.
136 77, Acharnes, Athens

T. +30 210 2415 100

F. +30 210 2405 859

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    www.elgekagroup.com
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